ClientScavolini S.P.A.ServicesEvent ManagementYear2011


Scavolini, entered the market more than 60 years ago, first as an artisan company and then as an industrial reality in the furniture and design sector. On the occasion of the opening of the first flagship store in New York, the company relies on DDM Branding to organize its launch.

Scavolini buys an entire building in Manhattan’s Soho district-an area with a very high density of Italian brands-to celebrate with its 50th anniversary also the opening of its first store in the Big Apple, thus opening the largest kitchen store in Manhattan.

Thanks to DDM Branding’s Italian-American bridge, brand notoriety and awareness grow by leaps and bounds, thanks in part to the inaugural event in collaboration with the Santa Margherita marble brand. The event consists of a live cooking show where star chefs bring their qualities to the table by serving on the Scavolini made kitchen countertops.