CARTIER

ClientCartier International SNCServicesDeep Diagnostic, Brand Identity and Management, Event ManagementYear2004

CARTIER IN VERONA

On one of Verona’s main streets lives the Cartier store, which, however, has been starting to shift target characteristics for some time now, needing to rework a new strategy, so it relies on DDM Branding to optimize results and reframe the correct audience segment.

DDM organizes events for the brand, transforming the store into a private club when needed to readjust the strategic pitch through private parties with innovative DJ sets, entertainment and unique gifts such as Cartier-branded soap bubbles.

The Cariverona Foundation awards DDM Branding as agency of the year.