BRANDING | ADVERTISING | CREATIVITY | BRANDED EVENT

JAKO WINE

Jako Wine is an ambitious project born from the heart and mind of a Bolognese entrepreneur. In 2015, the project came to life from the classic production method of sparkling wine from the Oltrepò Pavese region. The development of processes and the search for synergies with internationally renowned agronomists and oenologists, brings Jako wine to be a brand dedicated to quality made in Italy.

Challenge

Outside of the box is the beginning of Jako wine.
A new way of thinking, a different way of doing, just outside of conventional schemes.
Its style therefore could not conform to that of the sector.
The challenge was to align the brand's image with its philosophy, creating its DNA.

Solution

It is one of the most striking species of the animal kingdom, its color and its behavior perfectly match the Jako wine philosophy. This is how, through the use of the flamingo and its feathers, we have made the Jako wine image recognizable and unique through all communication platforms.

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